It's not just a car, it's an experience!
But what about the car itself? Many of us drive huge thirsty cars solo Monday-Friday because we hope to pile the whole family in on the weekend and do something fun. So we select a car based on 20 percent of the usage. The other 80 percent of the time it’s too big, too hard to park and thirstier than we’d like. What we need is a different model. Instead of buying your car from one of the car companies you could buy a package for your transportation.
